We’re kicking off 2018 by looking at some digital trends expected to define our new reality in the coming year. Jot them down to apply to your 2018 marketing strategy, or casually bring them up at your next get-together with friends to sound like a real digital top banana. Either way, these digital trends will soon enough become less buzzword and more daily-speak.
Unlike virtual reality, augmented reality integrates new digital information on top of a habitual user environment without inventing something completely new. While we use it mostly for fun at the moment, augmented reality will become an integral part of our lives in the very near future. When shopping for example, you’ll be able to figure out if those fancy chairs from IKEA really blend with your current living room style, or if your desired party outfit won’t actually turn out to be a total mess.
How often do use your voice command instead of taking the time to type? At one time a completely intangible technology, voice interaction with mobile and speaker devices has already turned into daily routine. Along with saving time, they assist in moments when attention is required elsewhere. If you still haven’t met Siri or Alexa, find someone who has – and give it a try. You’ll no doubt find conversation with them eerily satisfying.
Even though everyone has heard of Blockchain, very few people are aware of what this buzz is actually about. In a nutshell, Blockchain is a software platform that helps to store retail information about transactions from numerous computers at the same time. Data maintained in blocks of the chain are available at any time and are never lost. As such, Blockchain technology makes all transactions transparent, fast, and cheap. On top of that, Blockchain embodies cryptocurrencies at its core.
It’s no secret that Kyiv is in need of urbanisation. The existing system of payment for things like city transportation is out-of-date and has many disadvantages. This is something that our Verkhovna Rada has also acknowledged and on 17 January 2017, a law covering the introduction of electronic tickets for public transport was adopted. The […]
Fog Lavender is the third album from Kyiv-based music project Blooms Corda. Their debut, Monodance was released in 2015, with follow-up Gigotosia (meaning ‘the grass is always greener on the other side’) dropping in 2016. In what has become tradition for the group, they first present their new music in live format, then post tracks […]
Looking for a traditional gift to wow your friends back home? We have something that will knock their socks off – and you’ll have just the gift to replace them! Just in time for that bone-chilling Ukrainian winter season, why not pick up a pair of Carpathian wool socks? Featuring traditional designs and wonderful, warm […]
Superstitions – in and of themselves – are not inherently bad. They can give a culture a layered richness that defines it as unique from all others. However, not all superstitions are cute or quirky. In Ukraine, perhaps the most annoying are the Soviet-era health myths. Go ahead – ask your Ukrainian friends how they […]